Margaret Heffernan

Margaret Heffernan is an entrepreneur, chief executive, and author. She was born in Texas, raised in Holland, and educated at Cambridge University. She worked for the BBC and developed interactive multimedia products with Peter Lynch, Tom Peters, Standard & Poors, and The Learning Company. She has served as Chief Executive Officer for InfoMation Corporation, ZineZone Corporation, and iCAST Corporation. The author of Beyond Measure, Willful Blindness, and A Bigger Prize, among others, she blogs for the Huffington Post, CBS Moneywatch, and Inc.com.

Books by this Author

A powerful manifesto for CEOs and employees alike: Influential and award-winning business leader Margaret Heffernan reveals how organizations can build ideal workplace cultures and create seismic shifts by making deceptively small changes.

By implementing sweeping changes, businesses often think it’s possible to do better, to earn more, and have happier employees. So why does engagement prove so difficult and productivity so elusive?

In Beyond Measure, Margaret Heffernan...

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My Life in 8 Words

Author Revealed

Q. What is your motto or maxim?

A. You can't just consume; you have to contribute

Q. What’s your greatest flaw?

A. Poor understanding of my impact on others

Q. What trait is most noticeable about you?

A. I talk a lot

Q. What is your greatest achievement?

A. Being here

Q. What’s your best quality?

A. Perseverance

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