As a senior executive at the world's most creative advertising agencies, including TBWA, Ogilvy, Hal Riney & Partners, and Lowe & Partners in New York City, Patrick Hanlon has worked on such famous brands as Absolut, UPS, John Deere, H&R Block, LEGO, General Motors, BellSouth, Pepsi International, Sears, and IBM. In August 2003, he founded Thinktopia and began sharing his proprietary new primal branding construct with marketers from Target, Starbucks, American Express, and elsewhere. It was immediately hailed as "a provocative new look at classic branding." Others simply cheer that primal branding is "not the same old branding B.S." After a decade of working on Madison Avenue, the author is now headquartered in Minneapolis, where he serves Fortune 500 clients across the country.
Join our mailing list!
Get our latest staff recommendations, award news and digital catalog links right to your inbox.
By clicking 'Sign me up' I acknowledge that I have read and agree to the privacy policy and terms of use.
Books by Patrick Hanlon
.
Thank you for signing up, fellow book lover!
Tell us what you’d like to receive below. Or visit our preference center to select the newsletter(s) you prefer.