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Emmanuel Probst

Emmanuel is an SVP of Brand Helth Tracking at Ipsos, teaches Consumer Market research at the University of California at Los Angeles (UCLA), and is the author of Brand Hack: How to Build Brands by Fulfilling the Consumer Quest for Meaning. Emmanuel holds an MBA in Marketing from the University of Hull, United Kingdom and a Doctorate in Consumer Psychology from the University of Nottingham Trent, United Kingdom.

Books by Emmanuel Probst