Highway 99

The History of California's Main Street

Published by Craven Street Books
Distributed by Simon & Schuster
LIST PRICE $22.95

About The Book

Before it was a modern freeway, California’s State Highway 99 was “the main street of California,” a simple two-lane road that passed through the downtowns of every city between the Mexican border and the Oregon state line. Highway 99: The History of California’s Main Street turns back the clock to those days when a narrow ribbon of asphalt tied the state’s communities together, with classic roadside attractions and plenty of fun along the way.

Highway 99 documents the birth, growth, and transformation of the highway; the gas stations, motels, restaurants, and attractions that flourished and declined by the roadside; and the communities, personalities, and historical events that made their mark on the highway. From the migrations of the Dust Bowl to the birth of the Bakersfield Sound to the foundation of America’s fast-food culture, the history of California has happened around Highway 99, and Highway 99: The History of California’s Main Street brilliantly depicts that history.

About The Authors

Janice Stevens is the author of ""Fresno's Architectural Past,"" a former staff writer for the ""Business Journal,"" a freelance writer for the ""Fresno Bee,"" and a college-level English composition teacher. She lives in Fresno, California.

Product Details

  • Publisher: Craven Street Books (September 15, 2017)
  • Length: 270 pages
  • ISBN13: 9781610352963

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Raves and Reviews

"From the Dust Bowl migrations of the 1930s to the rise and fall of gas stations, motels, attractions, and roadside diners, it’s all here in Highway 99. I highly recommend it." —Diana Bulls, Kings River Life

"An engaging narrative that pulls the reader into the story and onto the road. Just like Highway 99, you want to keep going, seeing what will come next, confident that there will be a place to rest up to continue the adventure. I highly recommend Highway 99: The History of California's Main Street, whether you're a roadside archaeology nut or just someone who enjoys a ripping story peppered with vintage photographs." —Barbara Gossett, Society for Commercial Archaeology Journal

For the first time, we have a full portrait of Highway 99. Provost has crafted a lucid account, lively on every page. —William B. Secrest, Jr., editor of Garden of the Sun

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More books from this author: Stephen H. Provost

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