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Honest to Greatness
How Today's Greatest Leaders Use Brutal Honesty to Achieve Massive Success
Table of Contents
About The Book
Unfortunately, most leaders and organizations are stuck following archaic, detrimental business practices. Meanwhile, savvy consumers and employees across every generation are making their stance perfectly clear: They are not interested in supporting organizations that seem inauthentic, soulless, or untrustworthy.
In this environment, only the honest will survive.
In Honest to Greatness, serial Inc. 5000 entrepreneur Peter Kozodoy shows how today's greatest business leaders use honesty—not as a touchy-feely core value, but as a business strategy that produces game-changing, industry-dominating success.
Through case studies and interviews with leaders at Bridgewater Associates, Sprint, Quicken Loans, Domino's, The Ritz-Carlton, and more, Kozodoy presents fresh business concepts that anyone in the workplace can implement in order to:
Filled with powerful lessons for current and future leaders, this timely book demonstrates how to use honesty at both the organizational and individual level to achieve true greatness in business and in life.
Product Details
- Publisher: BenBella Books (August 11, 2020)
- Length: 320 pages
- ISBN13: 9781948836500
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Raves and Reviews
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""Honest to Greatness is a timely read for anyone who wants to engage with consumers in today's market. Peter Kozodoy sheds light on why some companies soar and others falter—it is as fascinating as it is informative!""
—Barbara Corcoran, Shark Tank star and founder of The Corcoran Group
""Here is a shocker of shocks: Honesty IS the best policy. Kozodoy outlines powerful, simple, honest techniques in this book. Follow his guidance and you will see your life and work improve, honestly.""
—Mike Michalowicz, author of Profit First and Fix This Next
""Honest to Greatness should be required reading for any aspiring leader. Filled with jaw-dropping stories and packed with actionable business tips, this book forces you out of your comfort zone and inspires you to make huge changes in your life and business!""
—Richie Norton, author of The Power of Starting Something Stupid
""This is honestly one of the best books I've read in quite some time!""
—Marshall Goldsmith, New York Times #1 bestselling author of Triggers, Mojo, and What Got You Here Won't Get You There
""Honest to Greatness explains why leaders need to be honest with others, but most importantly, honest with themselves. The book is chock-full of examples from companies like Domino's, Quicken Loans, The Ritz-Carlton, and Netflix, where leader-led cultures, focused on ‘honest' practices like learning from customers and frontline employees, led to transformative breakthroughs.""
—Dan Hesse, former CEO of Sprint
""The old rules of business no longer work in today's complicated environment. Only the most honest, transparent leaders and organizations will thrive into the future—and that's where Honest to Greatness comes in. You can't afford to miss this book.""
—Dave Kerpen, New York Times bestselling author of Likeable Social Media
""So well written, so timely. This book is a refreshing deep dive into the transformative power of total transparency. A masterpiece!""
—Gino Wickman, author of Traction and Entrepreneurial Leap
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High Resolution Images
- Book Cover Image (jpg): Honest to Greatness Hardcover 9781948836500