Young, Rich, and Dangerous

The Making of a Music Mogul

LIST PRICE $14.99

About The Book

Hip-hop mogul Jermaine Dupri shares his rise from teenage producer of Kris Kross to millionaire hitmaker, So So Def founder, and music business executive behind stars like Mariah Carey, Usher, Lil Jon, and Janet Jackson, offering an inside look at the recording industry and a blueprint for breaking into entertainment.

Jermaine Dupri has reached modern-day mythical status in the music industry. He is the power behind the music of top artists including Mariah Carey,Usher, Lil Jon, and Janet Jackson.

At the age of sixteen, Jermaine Dupri had discovered the child rap duo Kris Kross; by the age of nineteen, Dupri had produced a platinum album and had become a millionaire; and by twenty he was operating his own independent record label, So So Def. Today Dupri is the president of Island Records Urban Music, and the youngest of three hip-hop moguls holding executive positions at large labels.

More than your average memoir, Young, Rich, and Dangerous is a road map for thousands who dream about making it big in the realm of entertainment or in the boardroom. What really happens behind the music? Dupri traces his experience in the music business, providing priceless advice for aspirants—whether it's rappers, record producers, songwriters, or executives who will follow in his footsteps.

Enriched with never-before-seen photographs from studios, parties, and awards shows with our favorite celebrities, Young, Rich, and Dangerous allows all readers an inside look at the most exciting moments of this hitmaker's life among the best in the business.

About The Author

Jermaine Dupri is a Grammy-winning producer, songwriter, artist, author, and record executive who launched his career as a dancer with Whodini before discovering Kris Kross and cowriting their 1992 breakout hit “Jump.” As founder of So So Def Recordings, he helped shape the careers of artists including Kris Kross, Bow Wow, TLC, Usher, and Xscape, and has written or produced major hits for Mariah Carey, Usher, Jay-Z, Destiny’s Child, Da Brat, and others. Dupri is the recipient of the ASCAP Golden Note Award, Billboard’s Otis Redding Excellence Award, and is a Songwriters Hall of Fame inductee.

Product Details

  • Publisher: Atria Books (October 16, 2007)
  • Length: 304 pages
  • ISBN13: 9781416553267

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Raves and Reviews

" Jermaine Dupri has had more than a wonderful life -- performer, songwriter, musician, producer -- and now he's adding another jewel to his crown: author. The honesty of Young, Rich, and Dangerous, and the candor with which he talks about his life, is sure to keep the reader turning the pages. I wouldn't expect anything less from J.D. -- he loves to keep the flame burning and the media talking! When Jermaine 'rains,' go on, get wet, and check it out."

-- Quincy Jones

" Jermaine Dupri leads a generation of movers, shakers, and hit-makers who have redefined the American Dream. His impeccable instinct, ear, and vision for bringing hip hop to the forefront of pop culture propelled his remarkable rise in the music business, and is a testament to his hard work and determination. Young, Rich, and Dangerous is an informative and entertaining blueprint for the hiphop generation's music lovers and aspiring music moguls!"

-- Clarence Avant, music executive

" Even though [Jermaine Dupri's] a young dude who's very much in tune with what's happening musically today, his grind is 100 percent old school. He is one of a breed, like Quincy Jones, Babyface, Jimmy Jam, and Terry Lewis, who can make a record from A to Z.... He's a superstar because his great music has made so many stars and touched millions of lives."

-- Teddy Riley, from the Foreword

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